For in-house teams with stakeholders to please
In-house, the “client” is the founder, the legal team or the product lead. The problem is the same: get a clear yes on the exact post before it publishes, and keep the record.
The old way, crossed out.
- Last-minute edits from stakeholders who saw the post too lateStakeholders review before it’s scheduled
- No record of who approved a post that caused a problemEvery decision logged with who and when
- Brand accounts spread across several people’s loginsAccounts connected once, per workspace
Stakeholders as approvers
Invite anyone who needs to sign off as an approver. They see only what has been sent to them, decide in one click, and every decision is logged with who made it and when.
Approvers don’t take a seat, so bringing in legal or a product lead for their part of the month costs nothing and needs no training: a link, three buttons, and a place to leave a note.
Where sign-off is a regulatory requirement rather than a courtesy — financial services, healthcare, law — see how regulated teams use it.
Feedback that lands on the post
Legal wants a word changed, the founder wants a different photo — both arrive as notes on the exact post, or the exact slide of a carousel. Your team’s own shorthand stays in an internal tab the approvers never see.
Separate workspaces for separate brands
Running a main brand, a product line and a founder account? Give each a workspace, with its own approvers, connected accounts and approval window.
- Each brand’s accounts connect once and stay separate
- Each workspace keeps its own history of who approved what
- Analytics per brand, ready for the monthly report
Company accounts, not personal logins
Brand accounts connect to the workspace through each network’s own sign-in, and the access is stored encrypted. When someone leaves the team, the accounts stay connected to the workspace — nobody has to find out whose phone the Instagram login was on.
The features that matter most here.
In-house teams, answered
Can legal or leadership approve posts without a paid seat?
Yes. Approvers are free and unlimited on every plan; only the people who create and schedule posts take a seat.
Can a post go live without approval?
No. Only approved posts publish, and an approval window can stop a post that nobody decided on in time.
Can we run several brands or sub-brands?
Yes. Each brand gets its own workspace with its own approvers, connected accounts and analytics.
Get next month approved before it starts.
Start free with one client. No card needed — upgrade when the client list grows.